Champion Atttitude Boots is a family owned shop built on a tradition of integrity and service. For 4 generations, the company has been owned by the Sanchez family.

The Champion family line was established in 1928, as a handmade cowboy boot shop in the heart of downtown El Paso, Texas. Over the years, the company has evolved into a leading cowboy bootmaker specializing in custom designs for the discriminating collector and for those who desire only one of a kind customization; be it a logo, or brand, your initials, or your own special designs as well as our vintage boots styles and retro boot styles and classic buckaroo boot styles.

On this website are many options and patterns to choose from or you can design your own because we know you take pride in quality and your appearance and we want you to have the best cowboy boots available.